Chanel reimagined its iconic Premiere watch into a three-in-one necklace, watch and earphones. Yes, it’s fully functional.

With so much creativity happening in the watch world, we often wonder, what’s next? Well, how about combining a watch necklace with a pair of earphones?

That’s exactly what Chanel has done, reimagining its iconic Premiere watch into the Premiere Sound. Created by the brand’s watch creative studio director, Arnaud Chastaingt, the bracelet transforms into a necklace, connected to black and gold in-ear headphones emblazoned with the signature double C logo.

The Premiere Sound is a unique reimagination of Chanel’s iconic Premiere watch. (Photo: Chanel)

Yes, the headphones are fully functional. According to Chanel, it connects in a click to an iPhone or Android smartphone, or any audio device. The headphones are equipped with a microphone and a remote control to adjust the volume, control audio and video playback and receive calls.

The watch features a steel case coated with 18k yellow gold, with a black-lacquered dial. It is powered by a quartz movement. The necklace chain is coated with 18k yellow gold, interwoven with black leather and a matte black audio cable. The wired headphones are removable.

K-pop star Jennie wearing the Premiere Sound at an event in Seoul. (Photo: Chanel)

Blackpink’s Jennie, affectionately dubbed Human Chanel by her fans, wore the Premiere Sound at a recent Coco Crush pop-up event in Seoul, pairing it with a little black dress, stockings and a mini black bag.